Privacy Policy

Erdos Media Research is committed to protecting the privacy of all information we collect from our clients, research participants and visitors to our corporate and survey websites. This policy applies to all client and personal information that we collect or use in the course of conducting our business. This policy covers all client information and research participant data housed at any Erdos Media Research facility or stored on the Erdos Media Research network. Anyone at Erdos Media Research who has access to such information or data must follow this policy.

Client Information
We treat all information we receive from clients as confidential and do not use the information for any purpose other than to fulfill our obligations to clients. We keep client information secure at all times, and prevent the use and disclosure of it by our employees or any third parties.

Research Participant Information
All responses to our research are completely confidential. We collect data in our studies for research purposes only, and our use of that information will be limited to that purpose. Research participant answers will not be used by any entity as an aid for sales. Research participation is voluntary and sample members always have the opportunity to decline involvement or to “opt out” of the research after agreeing to participate. We do not collect personal information without research participant consent. We will inform participants about the purpose for which we collect and use information about them, how to contact us with any inquiries or complaints, the types of third parties to which we disclose information, and the choices and means we offer participants for limiting use and disclosure. All studies provide a toll-free contact number or an email address to decline participation. We do not rent, sell or give personal information to any third party for the purpose of directly marketing any products or services. In some cases we may need to share personal information with third parties that provide research services in support of the research project. Any third party that receives personal information is obligated to follow all of the same privacy protection regulations as followed by Erdos Media Research. At their request, we give research participants access to the personal information we have collected about them. Individuals will be able to correct any information that is inaccurate or incomplete, change their consent status, or have their personal information deleted.

Onward Transfer
International Transfers of Personal Information from the European Union and EEA Countries. Erdos Media Research’s policies with regard to sensitive personal of EU citizens are designed to provide the utmost protection. The company adheres to the U.S.-EU Safe Harbor Framework as set forth and administered by the U.S. Department of Commerce. The seven privacy principles and the 15 FAQs that make up the framework are found at

We will not disclose information to a third party without applying the Notice and Choice Principles, as indicated by the Safe Harbor framework.

Erdos Media Research Corporate Website
All personally identifying information collected on our corporate website is provided voluntarily and knowingly by users. We do not rent, sell or provide this information to any third parties.

Newsletter and Mailing List
When visiting our corporate website you have the option to sign up for more information or to be contacted. This information will remain confidential.

We are in compliance with the Children’s Online Privacy Protection Act (COPPA), governed by the FTC. We do not collect, use or disclose information from children under the age of 13 without a statement of permission from a parent or guardian. For more information on COPPA, please visit

Information Security
We maintain physical, electronic and procedural security measures to help safeguard client data and personal information. Third parties that provide us with support or services may also receive client data or personal information, and we require them to maintain security measures similar to ours with respect to such information. We will take reasonable precaution to protect personal information from loss, misuse, unauthorized access, disclosure, alteration, and destruction.

Data Integrity
Erdos Media Research will take reasonable steps to ensure the personal data is accurate, complete, current and relevant, being used only for the intended purposes. We will not process personal information in a way that is incompatible with the purposes for which it has been collected or subsequently authorized by the individual.

Information We Collect When You Visit This Website
In the course of taking a survey, we collect information on your opinions and may ask for information that identifies your shopping transaction. If the survey has an incentive, we may ask for your name and telephone number or email address to notify you if you are a winner. There is never an obligation to provide this information to participate in the survey but if you don’t provide it, you may not be able to participate in the incentive program.

Legal Obligations
Under certain circumstances permitted or required by law (for example, in connection with law enforcement investigations), we may be required to disclose client data or personal information without giving notice.

As members of the Insights Association, we strive to model our policies according to those guidelines. We are available if you have questions about our Privacy Policy, or for processing a complaint. We also comply with the EU Safe Harbor framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of data from the European Union. If you are concerned about our use of personal or client information, please contact us by email at or by telephone at 201-236-0469 and request to speak with our CEO.

Changes in the Privacy Statement
We may update this Privacy Statement from time to time by posting an amended version of the statement on the Erdos Media Research Web site. Please refer to this policy regularly.

Opt Out Policy
If you wish to be removed from Erdos Media Research’s email list, please email us at